It was a campaign made in early 2020 with many formats, duration and content.
There were 3 formats – Phone, Desktop, Square – with 3 different durations – 6 sec, 20 sec, 30 sec – and a whole different range of content.
To this video were associated different audio books.
The work here is on the skeleton of the video where every details has to fit properly. Other designers worked on the integrations of the videos.
It was important to have the right timings and details: when the actress presses play on the phone, the audio has to start, and the phone has to change screen.
Please note you might have difficulties to run the videos with adblockers enabled.